In November 2019 Jamie Strayer proposed Opportunity Knock$ to Emmy Award-winning producer, Jamie Hammond. The two had worked together a decade prior on a youth financial education program broadcast on PBS- BizKid$.
Meeting at Jump$tart Washington in 2005, the two shared both a passion for financial education and an unusual background in PBS television. Support for BizKid$ flourished from their collaborative underwriting campaign. It even received the largest grant in the history of the National Credit Union Foundation. Motivation to change the lives of children and their families created a shared purpose. With Jamie Strayer's production underwriting leadership from inside the not-for profit credit union system and Jamie Hammond as Executive Producer, BizKid$ became a vehicle for change. It did for financial education what Bill Nye did for science. The entire program was fueled by the "people helping people to help themselves" philosophy of not-for-profit, cooperative credit unions.
Joined by award-winning filmmaker, Jenn George Hunter, in 2020 the trio are bringing Opportunity Knock$ to National Public Television with a broadcast date of June 2021.